On the Sidelines of Franchise India 2025 – Al Madani Group Signs Master Franchise Agreement with Three Leading Vietnamese Brands
On the Sidelines of Franchise India 2025 – Al Madani Group Signs Master Franchise Agreement with Three Leading Vietnamese Brands
New Delhi, India – 17 May 2025
In a strategic move to expand international partnerships and diversify franchise investments across the region, His Excellency Mohammed Al Madani, Chairman of Al Madani Group of Companies and President of the Association of Franchise & Trademarks in the UAE & Middle East (TAGMOA), announced the signing of an exclusive Master Franchise Agreement with three prominent Vietnamese brands specializing in coffee, tea, and healthcare.
The signing took place on the sidelines of the Franchise India 2025 Exhibition, held at Yashobhoomi (IICC), New Delhi, which brought together global leaders in franchising and retail.
Under this agreement, Al Madani Group will hold the exclusive rights to expand and operate the three brands across the Gulf Cooperation Council (GCC) countries, paving the way for the introduction of innovative and culturally rich concepts in the fields of healthy beverages, hospitality, and wellness to the region.
His Excellency Mohammed Al Madani stated that the initiative aligns with the group’s vision to bring unique consumer experiences to Gulf markets and strengthen commercial integration with high-growth Asian economies, particularly as GCC–Southeast Asia economic ties continue to deepen.
“We believe in the cultural richness and product quality of these Vietnamese brands, which we see as having great potential for success in our markets. This agreement marks the beginning of a long-term partnership that will benefit both parties and open new avenues for entrepreneurship and innovation in the region,” said H.E. Al Madani.
The three Vietnamese brands are among the most respected in their respective sectors and are recognized for their scalable, adaptable business models suited for the GCC consumer landscape.
Al Madani Group plans to launch the first pilot outlets in the UAE and Saudi Arabia during the second half of 2025, followed by a phased expansion across the remaining GCC countries.
– ENDS –
For media inquiries, please contact:
Al Madani Group – Media Office
Email: media@almadanigroup.ae
Website: www.almadanigroup.ae