Fujairah Chamber of Commerce and Industry Organizes a Panel Discussion on “The Role of Franchising in the UAE Economy” in Collaboration with the Franchise & Trademark Association – TAGMOA

Fujairah Chamber of Commerce and Industry Organizes a Panel Discussion on “The Role of Franchising in the UAE Economy” in Collaboration with the Franchise & Trademark Association – TAGMOA

Fujairah, 23 September 2025

The Fujairah Chamber of Commerce and Industry, in collaboration with the Franchise & Trademark Association – TAGMOA, organized a specialized panel discussion titled “The Role of Franchising in the UAE Economy.” The event brought together business leaders, investors, entrepreneurs, and representatives from government and private institutions.

Objectives of the Panel

The session focused on highlighting the importance of franchising systems as a strategic tool to support the UAE’s economic diversification, strengthen the success of SMEs, and provide a legal and regulatory framework that protects the rights of all parties while ensuring brand sustainability.

Key Discussion Points

The panel covered several vital themes, including:

• Awareness: Understanding the concept of franchising and its role in supporting the UAE’s economic development.

• Legislation: Reviewing the regulatory framework governing franchising and the role of TAGMOA in safeguarding rights and ensuring compliance.

• Financing & Expansion: Mechanisms for supporting and funding projects, empowering local brands, and enabling regional and global expansion.

• Technology & the Future: The role of digital transformation and technology in advancing franchising systems and anticipating global trends.

• Successful Models: Showcasing local and regional success stories and deriving key lessons.

• Building Brand Identity for Growth: Best practices for establishing sustainable, scalable brands.

• Open Discussion Session: An interactive exchange of experiences and insights between speakers and participants.

Outcomes

The session reaffirmed that franchising represents a vital pillar for driving the national economy, empowering local brands to expand internationally, attracting foreign investments, promoting entrepreneurship, and strengthening economic diversification.

Closing Remarks

The Fujairah Chamber of Commerce and Industry emphasized its commitment to hosting specialized events that empower the private sector and equip entrepreneurs with the knowledge and tools for success. TAGMOA also reiterated its pivotal role in connecting franchise networks locally and globally, thereby contributing to sustainable development in the UAE.